Job title: Copywriter
Company: Maurice Blackburn
Job description: We welcome fearless thinkers.For over 100 years, Maurice Blackburn has stood up for those who need us most. With courage and compassion, we extend access to justice to countless Australians. We look beyond the immediate challenge to support people in moments that matter across their lives and continually push for better solutions for our clients. We invest in and empower our people to stand up for what we believe in and go fearlessly forward together.We work on real cases, achieving important and positive results in real people’s lives, which is why we are one of Australia’s most respected law firms. Maurice Blackburn, experience you can count on.Are you passionate about crafting compelling content? We have an exciting opportunity for a Copywriter to join our team and support our ambitious growth strategy. This is a permanent role based in our Melbourne CBD office.About the Role:As our Copywriter, you’ll be at the heart of our communication efforts, engaging with current and potential clients across digital channels with a mobile-first approach. You’ll be a key player in our Marketing and Digital team, contributing to impactful campaigns and content that drive our growth agenda.The experience we are looking for:Building brand awareness and trustEducating and generating interest in our practice area servicesDriving demand generation and enhancing enquiry performanceDevelop diverse content types, including eDMs, social media posts, blogs, videos, and infographicsCreate digital ads, including re-targeting and programmatic materials, and support digital-only performance campaignsCollaborate with the Marketing team, Digital Designer, and internal stakeholders to bring digital ideas and dynamic creative campaigns to lifeConduct industry-related research, generate fresh content ideas, write engaging SEO-friendly content, and ensure timely and budget-compliant material creationBring a mobile-first mindset to all communications for maximum impact.About You:We’re looking for an experienced copywriter with a natural curiosity and a knack for working magic with words. To thrive in this role, you should have:A relevant tertiary qualification in communications or writing, or equivalent experienceCommercial experience as a copywriter or experience in a similar roleProven experience in professional communications. Experience in the legal, financial services, superannuation, or insurance industries would be highly desirable but not a must.Confidence with social media and a good understanding of how people interact and engage with itYour passion for your craft shines through in your proactiveness, adaptability, and resourceful approachProven experience in executing briefs with a quick turnaroundCreativity to drive attention and engagement.Team MB Benefits:22 weeks of parental leaveEnd of year leave (1 day in the first year, 4 days after 2 years)Wellbeing leave (up to 4 extra days per year) and $299 reimbursementSalary continuance and life insurance17.5% annual leave loading…and more! *T’s & C’s apply.We love that you have a life outside of work, and we’re happy to support yours. We provide you with a safe, supportive and collaborative environment, backed by inclusive leaders and progressive people policies, where you can be your authentic self and thrive. Here we are committed to creating a diverse and inclusive culture, enriched by differences in ethnicity, gender, sexual orientation, gender identity, disability, religion, age and family arrangements. Applications from First Nations People are encouraged.Are you ready to join us on a journey to extend access to justice to more Australians? In this role, every action you take makes a difference. Apply now!Our Circle Back Initiative partnership means we’re committed to responding to every applicant.Advertised: 17 Feb 2025 AUS Eastern Daylight Time
Applications close:
Expected salary:
Location: Melbourne, VIC
Job date: Tue, 18 Feb 2025 05:42:49 GMT
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